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Marketing Manager

New Farm, Australia Hybrid Full time

About Wingman Group

Wingman Group is a growing collection of businesses built around property, people and growth. Led by founder Jonathan Bell, the group has built a reputation for identifying opportunities, challenging convention and building businesses that deliver real impact. With ambitious growth plans and a strong focus on innovation, Wingman Group continues to invest in its people, brands and market presence.

About the role

An opportunity has become available for an experienced Marketing Manager to join the Wingman Group. Working closely with the leadership team, you'll play an important role in developing and executing marketing initiatives that build brand awareness, strengthen market presence and support the continued growth of the business.

This is a broad, hands-on generalist marketing role where you'll deliver integrated campaigns across digital, social, content, email, events and partnerships. You'll work across a variety of marketing initiatives, helping grow brand awareness, strengthen relationships with referral partners, attract high-quality talent and elevate the profile of the business and its leadership team.

We're looking for someone who genuinely enjoys creating, not just coordinating. You'll be just as comfortable filming a video, editing social content, designing marketing assets, writing copy and launching campaigns as you are developing marketing plans. This is a role for someone who loves rolling up their sleeves, getting their hands dirty and bringing ideas to life from concept through to execution.

You'll have the opportunity to contribute to exciting brand projects, support the evolution of the group's marketing strategy and work across multiple channels to deliver measurable commercial outcomes. If you're someone who thrives in a fast-paced environment and loves seeing the direct impact of your work, you'll fit right in.

About you
You'll be a commercially minded marketer who is equally comfortable thinking strategically and rolling up your sleeves to execute.

You'll ideally bring:

  • Experience in a Marketing Manager or Senior Marketing Executive role.

  • A background within property, real estate, construction, professional services or another relationship-driven B2B environment.

  • Strong experience delivering integrated marketing campaigns across digital channels, including Meta, email marketing, content and campaign management.

  • Confidence creating content, including short-form video, social media content, marketing collateral and campaign assets.

  • Design capability using platforms such as Canva and/or the Adobe Creative Suite, with the ability to produce polished marketing materials without relying on external agencies.

  • The ability to build brand awareness and execute commercially focused marketing initiatives that generate measurable results.

  • Excellent project management, organisational and stakeholder management skills.

  • Strong copywriting and communication skills.

  • A proactive, hands-on approach with plenty of initiative and a genuine passion for building brands.

Why join Wingman Group?

This is an opportunity to join a business with genuine momentum and ambitious plans for the future. You'll work closely with an experienced founder and leadership team who value initiative, trust people to do their job and move quickly when opportunities arise. Your ideas will be heard, your work will have visibility and you'll play an important role in helping shape the next phase of growth. If you're looking for a role where you can create, execute and deliver marketing that has a genuine commercial impact, we'd love to hear from you.

For a confidential discussion, please contact Cass Barker at Gybe Consulting or apply via the link below.